JOB SUMMARY
The Content Coordinator will bring a creative eye to craft and develop content to promote various Park City Chamber & Visitors Bureau digital marketing channels including social media, marketing emails, earned media, and blogs.
The ideal candidate will have a deep knowledge of Park City, local attractions, events, geography, recreation opportunities, transit, and food and beverage. This position reports directly to the Director of Content.
ESSENTIAL FUNCTIONS
- Craft and share original organic posts to Meta (FB & Instagram), Pinterest, YouTube, LinkedIn, and TikTok. Ensure all communications follow brand standards and voice.
- Custom video
- Itineraries
- Photo carousels/collages
- Captions, hashtags, and emojis
- Original Blog Content
- Share relative/appropriate Partner content to Instagram Stories
- Highlight and share inbound media as scheduled by the Communications department.
- Update blog content according to SEO/AEO best practices and make other website updates as needed.
- Support development of the Chamber social strategy. Attend signature Chamber events to capture and craft custom content, assisting in scheduling and posting on Meta channels. Create and maintain a monthly and quarterly social media calendar. Identify audiences and set budgets for boosting content across channels.
- Maintain and own event calendar on Visitparkcity.com via the customer relationship module (CRM). Collaborate with other departments and partners to ensure calendar is up to date.
- Produce and distribute monthly visitor newsletters that engage subscribers with timely destination content, seasonal highlights, and partner promotions while tracking performance metrics to refine future campaigns.
- Coordinate with the Visitor Experience Manager to craft Visitor Education and Brand in the Community content.
- Collaborate w/ Director of Content, contract photographers, and other media teams on identifying photo and video needs and scheduling. Manage and organize the digital asset library of photography and video content, ensuring assets are properly tagged, rights-cleared, and easily accessible to internal teams, partners, and media stakeholders.
- To perform this job successfully, an individual must be able to perform each essential duty satisfactorily. The requirements listed below are representative of the knowledge, skill, and/or ability required. Reasonable accommodations may be made to enable individuals with disabilities to perform the essential functions.
QUALIFICATIONS
- Bachelor’s Degree in Marketing Communications preferred
- 1–2 years of relevant experience in digital marketing or web content creation preferred; equivalent coursework, internships, or freelance work also considered.
- Knowledge of the Park City and Summit County area, the business community and business districts.
- Broad knowledge of social media platforms, features, and best practices.
- Ability to capture compelling images and video using iPhone, GoPro, and digital cameras.
- Basic image and video editing in Photoshop, Lightroom, Premier, and GoPro Quik.
- Ability to work across departments with differing goals, schedules, and personalities.
- Ability to maintain confidentiality of Chamber/Bureau member information.
- Ability to work evenings and weekends as needed.
Employee Benefits Include
- 13 paid holidays
- 100% employee health, vision, and dental insurance
- 401k
- Accrued paid time off
Applications will be accepted through July 15, 2026
